DistiSuite eCommerce Newsletter
SourceESB and DistiSuite Partner to Offer eCommerce Packages
Posted on April 27, 2009, by Cheyne Rood
We are pleased to announce a sales partnership with SourceESB to provide comprehensive eCommerce packages for electronics distributors. The packages, starting at $9,000, will include our distribution eCommerce system and SourceESB's online sales lead generation program.
For more information, please contact us or your SourceESB representative. Here is our recent press release in its entirety:
SourceESB and DistiSuite eCommerce Offer Dedicated eCommerce Selling Solution
NEW YORK, NY (April 22 , 2009) - Penton Media's SourceESB online electronic components sourcing tool, the tool of choice for purchasing agents and design and development engineers, and DistiSuite, a developer of online business applications for distributors, today announced a sales partnership that packages DistiSuite eCommerce - a dedicated online selling solution for distributors - with SourceESB's online lead generation program.
"SourceESB is looking forward to beginning this new association. DistiSuite is a complimentary eCommerce solution for the small to mid range electronic component distributors to compete with larger distributors in the global market." Christina Cavano, Director of Operations, SourceESB.
SourceESB and DistiSuite will partner to offer three tiered packages with a range of features and options for distributors to manage eCommerce on their websites.
"With each passing year, it becomes more crucial for distributors to tap into online sales channels. Until now, costs and administrative issues made the transition to eCommerce quite challenging, particularly for small to mid-sized distributors," said Cheyne Rood, Director of Sales and Marketing at DistiSuite. "Because we have focused on distribution-specific features, our clients find it much easier to integrate our system with their existing administrative process. We are very pleased to partner with SourceESB, an unmatched leader in the electronic components industry. SourceESB's lead generation is a perfect complement for eCommerce, and we feel these packages provide a great 1-2 punch for distributors that want to take full advantage of the online marketplace."
About SourceESB
For over the 25 years, OEM and CEM buyers and engineers have relied on SourceESB when sourcing electronic components, products and services. The online and print directory list thousands of component distributors, manufacturers, and service providers. SourceESB is an essential tool for today's busy electronics professional. Distributor listings are verified, and authorization status of each distributor is verified directly with the manufacturer. Therefore, information about thousands of electronic parts and products is completely dependable and accessible when a buyer or engineer needs it most.
About Penton Media
Penton Media, Inc. is the largest independent business-to-business media company in the U.S., serving more than six million business professionals every month. The company's market-leading brands are focused on 30 industries and include 113 trade magazines, 145 Web sites, 150 industry trade shows and conferences, and more than 500 information data products. Headquartered in New York City, the privately held company is owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its co-investors. For additional information on the company and its businesses, visit www.penton.com.
About DistiSuite
DistiSuite is a developer of scalable, online business applications specifically for distributors. Its flagship application, DistiSuite eCommerce, equips distributor websites with an online selling system that eases the financial and administrative challenges commonly associated with web-based sales. Most of DistiSuite's clients are small to mid-sized distributors in the electronics components industry. Additional information about the privately held company can be found at http://www.distisuite.com.
No Prices in Your Inventory? No problem. eCommerce and the Power of Search
Posted on October 29, 2008, by Cheyne Rood
There is a misconception among electronics distributors that the transition to eCommerce is a one step process - that their entire inventory, complete with pricing and detailed data, must be a part of their eCommerce website from square one. This is not the case. Besides making the transition more manageable, there are clear benefits to gradually filling out your eCommerce website over the course of several months.
Let's start with an example. Joe, the owner of ZYX Electronics, knows online selling would be a great way to open his business up to new opportunities. Like most distributors, however, Joe is not prepared to sell directly online from day one. He needs to develop price breaks and more detailed product specs. Undaunted, Joe begins building his website with the inventory information he already has - part numbers, quantities, manufacturers, and some basic specs - even though he cannot offer any of his inventory for direct web sale yet. While Joe spends the next few months developing prices and grabbing datasheets, he is surprised to find that more and more prospective customers are finding his website and calling his business. Joe's business is beginning to show up in Google search results for parts and manufacturers in his inventory, and his website is beginning to yield results without even offering a single item for sale.
A website without pricing information can still drive new business. Your inventory data - even when incomplete - is a gold mine of relevant keywords. Adding keyword-rich information on your website greatly increases your chances of appearing in search results - and can drive promising customers straight to your business. When information is added to your website, and organized in the right way, search companies like Google will crawl your website and collect that information. In this way, your website will be more likely to appear when people search for parts, manufacturers, or other relevant information you have stored in your inventory. Search engine results are a key factor of web success, and cannot be provided by other web channels like listing websites and stock checking services.
We present DistiSuite as a sales tool - and it is - but it is also a marketing tool. We have built a system that focuses on the power of search engines to attract new customers to distributors. We help our clients make the most of the information in their inventories, however limited. Electronics distributors agree: Online selling is an increasingly valuable means to generate new relationships and revenues. Rather than feeling daunted by the end goal, think about the benefits of a gradual approach to online sales.
More News...
» How Much Are Small-to-Midsized Distributors Losing When They Ignore eCommerce? [9/24/2008]
» Managing Inventory Online [8/18/2008]
» Principles of Online Sales Success [6/26/2008]
» Finding New Customers Online with eCommerce [5/28/2008]
» Welcome to the DistiSuite Newsletter [5/27/2008]